What Should I Charge to Attend My Teleseminar
Teleseminars are a great way to grow your mailing list, gain new customers, and reach out to your existing customers. You may offer a seminar for free or you can charge a fee to attendees. It is sometimes difficult to set a price on your seminar; there are a few things you can consider when making this decision, such as:What is the reason you are offering this seminar? If the purpose of the seminar is to increase your mailing list or to generate press for a new info product, you may wish to offer the teleseminar for free. The way you will make money is to market to your new list or to make money off the sale of the info product you are promoting. If your purpose is instead to make money, you may wish to do some research as to what similar teleseminars cost, then charge according to your research.
How large is the audience you currently have? By looking at the size of your current mailing list and the traffice you have, you can use this information to help determine how much to charge. If you have an established mailing list and an existing website with traffic, you are likely to have many people already who are willing to pay good money for your information. Likewise, if your intention is to promote yourself as an expert and gain website traffic, you may wish to charge a lower fee. Once you have established a larger list, you can increase the price you charge.
Are you creating new customers or reaching out to repeat buyers? As you know, it is easier to market to your existing customer base. If your goal is to create new customers, charging a smaller fee can motivate them to try your teleseminar, even if they are not that familiar with you.
As your existing customers are already familiar with you, they will typically be more willing to pay a higher fee. You may also consider offering your existing customers a special discount off the price of the teleseminar.
For instance, let's say you have a cooking related website and you created an ebook with tips on cooking with children. You could offer an exclusive, free teleseminar for people that have previously bought the ebook. Not everyone who wants to listen will be able to make the call, so you can record the call and then offer it for a fee.
Have you thought about interviewing an expert, and charging them an interview fee? Other business owners may jump at the chance to pay you for being a part of your interview, and gaining your existing audience. If you charge the presenter a fee, you can adjust your prices for customers- either offer it as a smaller price or for free.
Most importantly, be sure to listen to your market. If you set your price at $29.95, and your seminar wasn't as successful as you would have liked, next time try offering a special discount of $19.95 and see if that helps your sales.
Article Source: http://www.articlenorth.com
Besides blogging, you should be using free article submission to get more visitors to your sites. Learn more about how you can make money with your submitted articles on the Articles Gone Viral website at www.articlesgoneviral.com
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=280dc30c-c202-43fe-8f5f-2a15be14e14e)
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment