An Internet Marketing Master's Most Powerful Secret Revealed.
Can you really make money... doing what you love... over the phone?The answer is yes.
In fact marketing millionaires Harv Eker, Mark Victor Hansen, Bob Proctor, Jack Canfield, Harvey McKay and many others all use the telephone to rapidly build their businesses.
When they want to bring a new product to market quickly, create a new product or build their e-mail list. they all use tele seminars.
And when they need help... they all turn to the master of free teleseminars Alex Mandossian.
In case you don't already know what a teleseminar is, let me start with a description and why so many of the Internet marketing gurus use them.
A teleseminar is simply a conference call over a special conference call telephone line. There is usually a host/moderator who interviews an expert about a product, service or skill. And then, most importantly, there is a group of people who are on the conference call line in 'listen only' mode. There can anywhere from a few people to several thousand listening.
The host will have control over whether or not, the listeners can ask questions during the call.
Is my recommendation that on calls with over 20 people, the listeners be muted out. If the listeners want to ask questions, they either e-mail them in advance or use a specific teleseminar system that allows them to be sent to the moderator via instant message.
One system I recommend is InstantTeleseminar.com. You can find out more about this system on my blog. This is a more advanced system and allows for about 200 people to listen over the phone lines and up to 2000 people to listen over the Web.
If you are just beginning and don't have a very large group there are several good companies that offer conference lines for free. They even include recordings of the calls, which can then be turned into MP3 files and either sold or set up for free replay on your web site.
Teleseminar are great for
1) doing a free introduction of a new product or service
2) interviewing an expert to create a product
3) introducing a joint venture partner's product to your list
4) introducing your product to a joint venture partner's list
5) doing a training for your affiliate team
6) presenting a one-time training that people pay for
7) presenting a series of trainings that people pay for
There are many other creative and profitable ways to use teleseminars.
The benefit of using teleseminars is how flexible they are, how interactive they are, and how personal they are -- and how easy they are to set up an inexpensive to use.
You could decide to do a teleseminar in just a couple of days and have an e-mail out to your list and before you know it have a profitable and effective marketing campaign going.
To set up a call
1) Decide the purpose of the call.
2) Decide what action you want the listeners to take at the end of the call, such as to sign up for emails or purchase a product.
3) Decide if you need a web sales page or just an email to announce the event.
4) Decide if you are going to be the expert or if you are going to interview someone else.
5) Write your emails - There are normally 3 emails -
1st sent out one week from event
2nd two days from event
3rd day of event
6) Layout a script of the call. Remember to give a reason why the listener should stay on until the end (for access to a free MP3? To ask their questions?)
7) Call in a few minutes in advance. (make sure to record the call)
8) Give it all you've got - and remember to give the call to action - what do you want them to sign up for, buy, etc.
Take action today and set up your first teleseminar.
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To learn more about teleseminars and electronic marketing make sure to check out my Paul Sterling Blog paulrecommends.blogspot.com/ and take the 7-question quiz on electronic marketing at www.taketeleseminarsecrets.com
What Should I Charge to Attend My Teleseminar
Teleseminars are a great way to grow your mailing list, gain new customers, and reach out to your existing customers. You may offer a seminar for free or you can charge a fee to attendees. It is sometimes difficult to set a price on your seminar; there are a few things you can consider when making this decision, such as:What is the reason you are offering this seminar? If the purpose of the seminar is to increase your mailing list or to generate press for a new info product, you may wish to offer the teleseminar for free. The way you will make money is to market to your new list or to make money off the sale of the info product you are promoting. If your purpose is instead to make money, you may wish to do some research as to what similar teleseminars cost, then charge according to your research.
How large is the audience you currently have? By looking at the size of your current mailing list and the traffice you have, you can use this information to help determine how much to charge. If you have an established mailing list and an existing website with traffic, you are likely to have many people already who are willing to pay good money for your information. Likewise, if your intention is to promote yourself as an expert and gain website traffic, you may wish to charge a lower fee. Once you have established a larger list, you can increase the price you charge.
Are you creating new customers or reaching out to repeat buyers? As you know, it is easier to market to your existing customer base. If your goal is to create new customers, charging a smaller fee can motivate them to try your teleseminar, even if they are not that familiar with you.
As your existing customers are already familiar with you, they will typically be more willing to pay a higher fee. You may also consider offering your existing customers a special discount off the price of the teleseminar.
For instance, let's say you have a cooking related website and you created an ebook with tips on cooking with children. You could offer an exclusive, free teleseminar for people that have previously bought the ebook. Not everyone who wants to listen will be able to make the call, so you can record the call and then offer it for a fee.
Have you thought about interviewing an expert, and charging them an interview fee? Other business owners may jump at the chance to pay you for being a part of your interview, and gaining your existing audience. If you charge the presenter a fee, you can adjust your prices for customers- either offer it as a smaller price or for free.
Most importantly, be sure to listen to your market. If you set your price at $29.95, and your seminar wasn't as successful as you would have liked, next time try offering a special discount of $19.95 and see if that helps your sales.
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Tips on How to Sell Your Teleseminar Effectively
Find one topic that you are interested in and do a search online. Chances are, you'll find a teleseminar that offers that subject. Teleseminars are quite popular these days because they are not only very convenient to host and participate in, they are also relatively cheaper to produce than more traditional person-to-person seminars.Now that you have your own teleseminar to promote, the very first concern you probably have is how to compete. When there are so many teleseminars tackling similar subjects out there, how do you effectively sell a teleseminar? Here are practical tips you can use:
Be prepared to outsell the competition
The key to successfully selling a teleseminar is making an impact on prospective attendees. For this, you have to make the proper preparations. Some of the most important considerations you need to keep in mind are:
Your subject matter
Choose your topic carefully. If you want to sell a teleseminar successfully, the topic must be relevant to the current needs of your target market. Find out what these needs are through research. Go to forums, check comment boxes or join online groups to find out what types of topics people want to learn about.
In-depth knowledge of your subject matter
Never host a teleseminar if you don't know your subject completely. You can't always bluff, you know. Besides, your attendees will be able to tell. Always research your subject thoroughly, cover all the necessary bases and make sure your information is up-to-date. Anticipate any questions that may be raised so you're always prepared.
The contents of your teleseminar
To sell your teleseminar, you should be able to offer something different. Consider your subject matter right now and do a search online for teleseminars with similar content. You'll probably see plenty of competition.
To stand out, make sure your lecture can give a different point of view or approach. People want something that is refreshing and if you can take the subject matter in a different direction effectively, then do so.
Your headline
The title of your teleseminar has a lot to do with how successfully you can sell it. It should intrigue, create curiosity and invite people to know more. Although it should be able to show people the topic you're offering, it shouldn’t reveal everything. Be clear but leave enough mystery to make people want more.
Selling your teleseminar
Now that you're ready to host a teleseminar, it's time to sell. Here's how:
Free or paid?
There are pros and cons to both, so choose the one that will help your purpose best. Just make sure that it's a win-win situation for you and your attendees – you get the benefit you're after from the teleseminar and they learn something new and useful from it.
Use a website or at least, a web page
You need your own website or web page in order to sell your teleseminar and handle attendees' inquiries, registration and payment. You can place ads on the homepage that your visitors can click on to learn more about your teleseminar. Use applications to automate the registration and payment processes for faster transactions.
Set your fees
If you opt for a paid teleseminar, you should be able to charge your attendees enough to cover for your expenses (and let you earn a profit) and still give them value for their money.
Promote it
To sell your teleseminar, expose it. If you have a network of contact, use that. If you have an e-mail list, send out invitations. Post ads online and on websites or blogs that have a high number of traffic coming from the market you're trying to target. Each article you write on your website, blog or article directory should also include a link to your teleseminar web page.
Get as much exposure as you can, paying particular attention to the segment of the market you want to target.
Introduction to Website Optimizer Webinar
Tom Leung discusses the importance and benefits of optimizing your website's design and content. He provides a detailed introduction to Website Optimizer, reviews the product's core features, and walks through a simple A/B test. October 30, 2007.
10 Ways To Promote Your TeleClasses or TeleSeminars
The teleclass format has become more "known" since Thomas Leonard started the first virtual coaching school. Below is a list of ways to promote your teleclasses. Some of the places below will cost a registration fee, others you'll need to be certified as a teleclass leader, and still others are free.1. Teleclass
http://www.teleclass.com
2. Teleclass International
http://www.teleclassinternational.com/
3. 24/7 coaching
http://www.247coaching.com/
4. Online Success Teleseminars (must relate to Online $uccess)
http://www.onlinesuccessteleseminars.com/newevent.htm
5. Internet Marketing Seminar Schedule
http://internetmarketingseminarschedule.com/about.html
6. Craigs List
http://craigslist.org
7. Your usual marketing materials
8. Local Newspapers
9. Local Web Sites
10. Online Networking Organizations
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Article Source: http://www.BharatBhasha.com
Article Url: http://www.bharatbhasha.com/ecommerce.php/17335
10 Ways To Promote Your TeleClasses or TeleSeminars
The teleclass format has become more "known" since Thomas Leonard started the first virtual coaching school. Below is a list of ways to promote your teleclasses. Some of the places below will cost a registration fee, others you'll need to be certified as a teleclass leader, and still others are free.
1. Teleclass
http://www.teleclass.com
2. Teleclass International
http://www.teleclassinternational.com/
3. 24/7 coaching
http://www.247coaching.com/
4. Online Success Teleseminars (must relate to Online $uccess)
http://www.onlinesuccessteleseminars.com/newevent.htm
5. Internet Marketing Seminar Schedule
http://internetmarketingseminarschedule.com/about.html
6. Craigs List
http://craigslist.org
7. Your usual marketing materials
8. Local Newspapers
9. Local Web Sites
10. Online Networking Organizations
Article Source:http://www.articles321.com
© 2003 Maria Marsala, Business Growth Specialist. Helping you attract clients and improve your bottom line by providing blue chip methods, practical ideas and proven systems for businesses growth. Request a consultation or join Elevating Your Business Ezine now. Visit http://coachmaria.com